Discover Radical: More Than Just Another Clothing Brand
At Radical, we know what you’re thinking – “Another clothing brand?” But we’re here to do something different.
Our passion for beach life, snow-covered mountains, outdoor adventures, and music has shaped our lifestyle, and the fashion that comes with it. But at Radical, we wanted to go further, connecting this active lifestyle with a conversation that’s often left out: mental health awareness.
Radical’s Mission: Fashion with Purpose
We believe in blending the outdoor lifestyle with mental health advocacy. Our goal is to create clothing that not only looks great but also makes a difference. With every range we launch, we aim to raise awareness, donate a portion of proceeds to mental health charities, and encourage people to talk openly about their struggles.
At Radical, we believe everyone is part of this movement. You’re not just wearing clothes – you’re part of a community that says, “It’s ok to talk about mental health.”
Why Mental Health and Outdoor Sports?
One of the most common questions we get asked is: “Why combine mental health awareness with a clothing brand?” For us, the answer is personal. In the outdoor sports community, there’s often a stigma that if you’re surfing, snowboarding, or living that adrenaline-packed life, you can’t possibly be struggling with mental health. But we know that’s not true.
Many people in the outdoor sports scene face judgement if they open up about mental health issues. We want to break down that stereotype. Radical’s message is simple: It’s ok to talk about mental health. Whether you’re hitting the slopes or catching waves, mental health matters – and we’re here to make it colorful, positive, and visible.
What We Stand For: Breaking the Stigma
Radical is more than just a logo on a t-shirt. It’s a movement that encourages open conversations about mental health, starting with the younger generation. Our clothing aims to spread the message that it’s okay to seek help, and it’s okay to talk about mental health without fear of judgement.
Plus, with every purchase, you’re contributing to mental health charities, helping us give back to the community.
Join the Radical Movement
The benefits of outdoor sports extend beyond the physical – they can positively impact mental health, too. At Radical, we’re working to raise awareness, support one another, and eliminate the stigma surrounding mental health in the outdoor and board sports world.
If you’re reading this, you’re already part of the change. Together, we can make a difference, one conversation at a time.
Radical – Clothing with a Message.
Join us in making mental health awareness a movement, not just a conversation.
The Radical. 1509 Sweatshirt is our tribute to one of our favourite resorts in the Alps. The t-shirt was such a success over last winter, we decided to create a...
The Radical. 1509 Sweatshirt is our tribute to one of our favourite resorts in the Alps. The t-shirt was such a success over last winter, we decided to create a...
Back for its second year, the Radical. 4th Phase Hoodie is a classic year on year. The hoodie, which features a left sleeve print of the elements that make up...
Back for its second year, the Radical. 4th Phase Hoodie is a classic year on year. The hoodie, which features a left sleeve print of the elements that make up...
New for this winter, the Radical. Another Adventure T-shirt is a classic in the making. It seems like every brand has jumped on the 'get outside and explore' bandwagon, so...
New for this winter, the Radical. Another Adventure T-shirt is a classic in the making. It seems like every brand has jumped on the 'get outside and explore' bandwagon, so...
New for this winter, the Radical. Another Adventure Hoodie is a classic in the making. It seems like every brand has jumped on the 'get outside and explore' bandwagon, so...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem... It looks pretty Rad and...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem...Pair it with one of the...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem... It looks pretty Rad and...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem... It looks pretty Rad and...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem. That Rad blue style is...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem... It looks pretty Rad and...
A beanie needs no introduction, but the Radical. Logo Beanie is a super soft, comfy piece of headwear with a subtle label on the hem. The soft blue colouring makes...
Back to where it all started, the Radical. Box Logo Hoodie is a timeless classic. this hooded sweatshirt is super soft and comfy, it features matching white hood drawstring and...
Brand new for our 2024 range is our Radical. Charlie TRTBS T-shirt. Our rad friend Charlie helped us come up with the design for this range, so we thought it...
Brand new for our 2024 range is our Radical. Charlie TRTBS T-shirt. Our rad friend Charlie helped us come up with the design for this range, so we thought it...
New for this winter, the Radical. Colour Mountain T-shirt is a another classic in the making. winter can be cold and dark, so here's a Radical. T-shirt that throws some...
New for this winter, the Radical. Colour Mountain T-shirt is a another classic in the making. Winter can be cold and dark, so here's a Radical. T-shirt that throws some...
Just because it's winter doesn't mean you can't wear Tie-Dye! The Radical. Colour Spill Tee aims to add a bit of colour to your winter wardrobe. Match it with one...